My Background

A strategic thinker with almost 2 decades of experience at premium brands in Fintech, Consumer Technology and Licensing

  • 7 years at Mastercard, of which 2 years leading the DACH cluster as Vice President of Marketing & Communication and 1 year additional leadership of the CE region

  • 6 years at Dyson as Head of Marketing Benelux

  • 5 years at a major Licensing Agency

A go-getter with succesful partnerships and award-winning campaigns

  • Kröller-Müller Museum, Museum Rembrandthuis, Kunsthal Rotterdam, Stedelijk Museum Amsterdam, Berlinale Filmfestival and more

  • Outvertising Award, European Excellence Award, Deutscher Preis fűr Wirtschaftskommunikation

A presenter, panelist and keynote speaker

  • DMEXCO 2023

  • Deutscher Marketingtag 2022

  • Digital Marketing World Forum 2021

Jury member and board member

  • Supervisory board member Boekman Foundation 2025-2029

  • Board member Mobile Marketing Association Germany 2022-2024

  • Jury member SMARTIES Awards Germany 2023

  • Jury member Berlinale Talents 2023 and 2024

  • Jury member SAN Accent 2021

Author of a biweekly newsletter on Art & Culture on Substack